B.B. King definitely needs no introduction. B.B. King is known around the world as the quintessential Bluesman. He has shaped the sound of Blues for over quarter of a century. When the King of the Blues wanted to tell the world his life story, he turned to a man of experience. David Ritz has over twenty-one years experience writing books about the art and artist of music. He has helped pen biographies of greats in the world of Blues and R&B from Ray Charles and Etta James to Jerry Wexler. Ritz has also published seven novels. In fact, he won the KBA in 1994 for Rhythm and The Blues with Jerry Wexler In 1993, Ritz won a Grammy Award for Aretha Franklin liner notes and he currently is working with Aretha Franklin on her autobiography.