Imagine how hard it is to get the Blues into the mainstream media. Marc Lipkin has fought that fight for over 12 years. Marc writes all Alligator Artist bios and press releases as well as staying in close contact with writers, editors, television talent bookers, and National Public Radio Producers. Because of Marc’s tireless efforts, Blues fans have been treated to the likes of Mavis Staples, Koko Taylor, Shemekia Copeland, the Holmes Brothers, Marcia Ball, and Little Charlie and the Nightcats on NPR broadcasts as well as on national television programs. His efforts have brought coverage of Alligator artists in local Blues society newsletters to weekly alternative papers to major daily newspapers to national publications like Rolling Stone and Entertainment Weekly.
